Sony：保護(hù)樹木，看電子書吧文/Aoi@頂尖文案TOPYS
電子書侵占紙質(zhì)書市場(chǎng)的擔(dān)憂還沒有消除，Sony還來添油加醋?！耙粋€(gè)有教養(yǎng)的人一年讀的書相當(dāng)于一棵大樹。還是看電子書吧?！庇脮闯蓸?，意圖不難理解，但三張平面毫無發(fā)散，僅僅是樹的品種不同而已，意義大嗎？
An educated person reads one tree of books per year. Switch to e-books.
Advertising Agency: Dentsu-Smart, Moscow, Russia Creative Director: Mikhail Kovalev Art Directors / Illustrators: Minailova Anastasiya, Kirill Dikov Copywriters: Katerina Kovaleva, Arakel Zatikyan Producer: Firdinat Khakimyanov Published: May 2012 頂
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